Why SmartBooker — Not Just Another Marketplace

Discover how SmartBooker gives you full brand control, private client databases, and commission-free bookings — unlike traditional marketplaces that own your customer relationships.

Feature	Smart Booker UK	Fresha^*	Booksy^*	Checkatrade^*	Rated People^*
Your own domain name	✅ Yes — launch on your own .co.uk or .com domain	❌ No	❌ No	❌ No	❌ No
Full brand ownership	✅ 100% under your business name	❌ Marketplace-based	❌ Marketplace-based	❌ Marketplace-based	❌ Marketplace-based
Separate client database (GDPR)	✅ Dedicated database per account	❌ Shared	❌ Shared	❌ Shared	❌ Shared
Custom website layout	✅ Choose or request your own	❌ Limited templates	❌ Limited templates	❌ Limited templates	❌ Limited templates
Gift voucher system	✅ Built-in	✅ Add-on	✅ Add-on	❌ Shared	❌ Shared
No-show prevention	✅ Integrated card hold	✅ Yes	✅ Yes	✅ Yes	✅ Yes
Unlimited team members	✅ No extra charge	⚠️ Limited tiers	⚠️ Limited tiers	⚠️ Limited tiers	⚠️ Limited tiers
Support availability	✅ 24/7 email support	⚠️ Limited hours	⚠️ Limited hours	⚠️ Limited hours	⚠️ Limited hours
Commission on bookings	✅ 0% — all yours	❌ Up to 20%	❌ Up to 15%	❌ Per lead	❌ Per lead

^*All information is based on publicly available features of each platform. Comparisons are for general information only and do not imply any partnership or endorsement.

One Tool — Your Brand, Your Business, Every Industry

From salons and spas to trades, coaching, pet care, and more — SmartBooker lets you manage all your services under your own brand. Keep full control over client data, bookings, and your professional image, without relying on marketplaces.

Beauty & Wellness

SmartBooker allows you to fully manage your salon or spa while building a strong, recognizable brand.

Every booking goes directly to your own client database, without intermediaries or marketplaces.

This gives you complete control over the client experience and loyalty.

Trades & Home Services

Take control of your home services business, from plumbing to electrical work, while building a professional online brand.

SmartBooker lets clients book directly with you, keeping all data in your hands. Gain credibility, repeat bookings, and independence from marketplace platforms.

Tutoring / Coaching

SmartBooker lets you create your own booking platform for lessons or coaching sessions, entirely under your brand.

Each student or client books directly with you, fostering loyalty and a professional image.

You have full control over schedules, payments, and client history.

Pet Care

Manage pet care services while building a trusted brand, from dog walking to daycare.

SmartBooker allows clients to book directly with you, with all data under your control.

Increase client trust and repeat visits effortlessly.

Driving Lesson

Build your own driving school brand and manage lessons completely online, with full control over bookings.

Students book directly with you, not through a marketplace, giving you access to all client data and history.

Create a professional image and loyal customer base.